McKean
PHOTOJason McKean

Jason McKean

Jason is an Executive Creative Director in New York, leading campaigns and design at Redheads, Verizon’s in-house creative studio. Born and raised in Detroit, he’s a Northwestern grad and a veteran of Leo Burnett and McCann. Time Magazine’s 2006 Person of the Year, he lives in Maplewood, NJ, with his wife and two boys.

Experience

Verizon / New York
Executive Creative Director2025–present
McCann / New York
SVP Group Creative Director2019–2025
VP Creative Director2015–2019
Clients: Chick-fil-A, Verizon, Mastercard
Leo Burnett / Chicago
Associate Creative Director2013–2015
Senior Art Director2011–2013
Senior Designer2009–2011
Clients: Fifth Third Bank, Invesco, Kellogg's, Norton, Hallmark, Foster's
VSA Partners / Chicago
Design Director2007–2009
Senior Designer2005–2007
Clients: Harley-Davidson, IBM, Sappi, Tishman Speyer, Bell Canada

Education

Northwestern University / Evanston, IL
BS Journalism

Awards

Cannes Lions

  • Silver Lion — Chick-fil-A / The Brake Room (Brand Experience & Activation)
  • Silver Lion — Verizon / First Responders First (Radio)
  • Silver Lion — Fifth Third Bank / Bank of Mom and Dad (Radio)
  • Bronze Lion — Chick-fil-A / The Brake Room (Direct)
  • Bronze Lion — Verizon / First Responders First (Film)
  • Bronze Lion — Verizon / First Responders First (Social) ×2

D&AD

  • Graphite Pencil — Verizon / First Responders First (Radio Campaign)
  • Graphite Pencil — Leo Burnett / Where the Wind Blows (Book Design)
  • Wood Pencil — Fifth Third Bank / Bank of Mom and Dad (Radio Commercial)

One Show

  • Silver — Chick-fil-A / The Brake Room (PR)
  • Bronze — Chick-fil-A / The Brake Room (Cultural Driver)
  • Merit — Chick-fil-A / The Brake Room (Design, Direct Marketing, Immersive Spaces, Experiential & Immersive for Good, Out of Home)
  • Merit — Verizon / First Responders First (Radio Campaign)

Art Directors Club

  • Bronze — Chick-fil-A / The Brake Room (Innovation: Direct)
  • Merit — Chick-fil-A / The Brake Room (Direct: Wildcard)

Clio Awards

  • Silver — Chick-fil-A / The Brake Room (Direct)
  • Silver — Chick-fil-A / The Brake Room (Experience & Activation)
  • Silver — Mastercard / #ArnieWould (Partnerships & Collaborations, Social Media)
  • Bronze — Verizon / First Responders First (Radio Campaign)
  • Bronze — Mastercard / #ArnieWould (Integrated Campaign)
  • Bronze — Leo Burnett / Where the Wind Blows (Editorial Design)
  • Bronze — Hallmark / Mother Bird (Animation)

Andys

  • Gold — Chick-fil-A / The Brake Room (Bravery, Reset, Idea)
  • Gold — Verizon / First Responders First (Idea)

Webby Awards

  • Winner — Chick-fil-A / The Brake Room (Experience Marketing)
  • Finalist — Chick-fil-A / The Brake Room (Installation or Experience, Best Cause Related Campaign)

New York Festivals

  • Third Place — Verizon / First Responders First (Film — Best Use, Brave Work / Made for TV / Products & Services; Positive World Impact)
  • Finalist — Verizon / First Responders First (Avant-Garde)

AICP

  • Winner — Hallmark / Mother Bird (Animation)
  • Shortlist — Verizon / First Responders First (Campaign, Cause)

Radio Mercury Awards

  • Winner — Verizon / First Responders First (Integrated Campaign)
  • Finalist — Verizon / First Responders First (Radio Campaign, Radio Commercial)
  • Finalist — Fifth Third Bank / Escape the Wait (Most Innovative Use of Radio)
  • Finalist — Fifth Third Bank / Bank of Mom and Dad (Integrated Radio Campaign)

London International Awards

  • Silver — Fifth Third Bank / Bank of Mom and Dad (Radio)
  • Bronze — Verizon / First Responders First (Film)
  • Bronze — Hallmark / Mother Bird (Animation)

Hugo Television Awards

  • Gold Plaque — Hallmark / Mother Bird (Retail TV)
  • Silver Plaque — Fifth Third Bank / Bank of Mom and Dad (Online Campaign)
  • Silver Plaque — Fifth Third Bank / Redundancy Incorporated, Inc. (Banking/Financial)

Epica Awards

  • Grand Prix — Chick-fil-A / The Brake Room (PR)
  • Gold — Chick-fil-A / The Brake Room (PR — Restaurants, Bars & Cafés)
  • Gold — Verizon / First Responders First (Radio)

The Shorty Awards

  • Winner — The Sound of Priceless (Financial Services, Real Time Response, Creative Use of Technology)
  • Finalist — #ArnieWould (Hashtag)

Kinsale Sharks

  • Bronze — Fifth Third Bank / Bank of Mom and Dad (Radio)
  • Bronze — Fifth Third Bank / Redundancy Incorporated, Inc. (Film)

ADDYs

  • Silver — Special K / What Will You Gain When You Lose? (Illustration, Mixed/Multiple Media)

Ad Age, Campaign, Adweek

  • Winner — Chick-fil-A / The Brake Room (Ad Age: Experiential Campaign of the Year)
  • Winner — Chick-fil-A / The Brake Room (Campaign Big: Best Brand Experience)
  • Winner — Chick-fil-A / The Brake Room (Adweek: Best Community-Focused Activation; Activation Under $1M)

Design & Typography Annuals

  • Type Directors Club — Leo Burnett / Where the Wind Blows (Book Design)
  • One Show Design — Merit, Leo Burnett / Where the Wind Blows (Publication Design)
  • Print Regional Design Annual — Where the Wind Blows; What Will You Gain When You Lose?; GPC Scale
  • Communication Arts — Advertising, Typography & Illustration Annuals — Corn Flakes / The Original and Best; Hallmark / Life is a Special Occasion; Leo Burnett / GPC Scale
  • Print Magazine Creativity + Commerce Annual — What Will You Gain When You Lose?; Where the Wind Blows
  • HOW International Design Annual — Outstanding Achievement, Kellogg's Corn Flakes (Print); Merit, GPC Scale (Poster)